#AskKat: How to Turn Your Blog Into a Business

A few weeks back I asked you guys to send me your career questions and thank you for sending so many great questions! Today I’m addressing Sarah’s question below on how to turn your blog into a business.

By the way, this is going to be a bi-weekly column for the time being so feel free to keep those questions coming! You can comment on this post, on my Instagram or tweet me with #AskKat so I know what it’s in reference to.

Question:

What advice do you have for writers who wants to make a business out of their blogs?

Answer:

Hi Sarah!

This is a great question that, of course, has many answers.  However, from my own personal experience, these are my best tips to turn your blog into a sustainable business.

  1. Build your social media presence: This means having active Instagram, Twitter, Facebook, Snapchat and Pinterest accounts (Yup! It’s a lot of work!). I also always say that it’s important to comment and like on other blogger’s posts as well. It’s all about community.
  2. Be authentic: If you’re not being yourself people will see right through you and know it. Being authentic is the best way to carve out your niche and create a clear path for your growth. For example, if you’re awesome at cooking but are terrible at baking, collaborate with another blogger who bakes! This way your content will still be top-notch and you’ll also have the opportunity to grow your audience base.
  3. Collaborate: Like I mentioned above, collaboration is a great way to get exposure to a new audience and, of course, have some fun!
  4. Create engaging content: At the end of the day, people come to a blog because the content is engaging and unique; that said, you must come up with content that’s different from the thousands of other blogs out there to keep people coming back.

xo,

Katherine

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5 Comments

  1. Beverly Hohner says:

    Yoyr so Beautiful what Shampoo do you use and Some Beauty Products??Thank You Bev

  2. hello…
    Katherine.
    I appreciate everything about you,I like your styles , I can see how you’re very good heart person,your way to be it touch me , to much generous and so much pratty beautiful cute,I will like to read you and to see pics posts all the times , you make me lean many important things in your posts , I will make try to get and sush you snappe chats , instagram and Twitter when I get opportunity for now my phone’s to small cannot support all that options.will always love you , I can imagine myself come down on Katherine and cooking so much delicious food up and down kises her in and out all over but it’s just in imagination I miss you baby , I believe maybe one day if God permit I come up on Katherine because nothing is impossible by God …Always love you THANKYOU SO MUCH !

  3. Greetings, my name is Lutete Kapella. Your a beautiful person, and I find you very fascinating. Thanks for the blog! You should check out my Facebook page. Just search me within the Facebook website. My website is not searchable in the web search engines.

  4. Karen Johnson says:

    How can blogging bring in money or revenue?

  5. Szilard Lazar says:

    ++It would be great to see a YouTube channel with the best Katherine tips and advices as well as TV performances in one place. You Tube viewership is large and in 5 years it can be developed a competitive channel that can generate revenue from advertising and this revenue can serve good purposes (i.e. giving something back to leverage some development ) **